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SPONSORSHIP GUIDE Biggest Names THE BIGGEST NAMES IN POKER We’ve produced over 120 episodes in the first two years. Players keep coming back because it’s “the most fun” they’ve ever had playing poker. We mix well known players with celebrities to create a fun and interesting environment. It’s one of the top rated shows on CBS Sports Network and the show keeps getting better and better. CBS Sports CBS SPORTS NETWORK Poker Night in America debuts new episodes nationwide on CBS Sports Network every Monday to an audience of 96 million homes. Syndication SYNDICATION NETWORK • In addition to CBS Sports Network, Poker Night in America is syndicated on a number of regional sports networks around the country.
• In total, those syndicated networks reach an additional 28 million homes across 27 states.
• In an average week, Poker Night in America airs every day of the week, over 20 combined times on those syndicated networks.
Online Distribution ONLINE DISTRIBUTION Poker Night in America has a strong and constantly growing base of loyal online viewers. Our content has been viewed online over 6 million times. 4.6 MILLION VIEWS 14,596 SUBSCRIBERS 2 MILLION VIEWS 22,302 FOLLOWERS Event Partners EVENT PARTNERS Our event partners include: Case Study CASE STUDY We filmed two days of cash game poker at SugarHouse Casino in Philadelphia featuring some of the game's best players, including Phil Hellmuth, Doug Polk, and Olivier Busquet, one day of Locals Live featuring Philly's best local cash game players, and one crazy afternoon of the historic Grudge Match between Mike Dentale and Cate Hall, featuring Shaun Deeb and Doug Polk on commentary. This entire event was streamed on Twitch to record-breaking audiences, generated massive social media buzz, and made SugarHouse Casino the center of the poker world for a whole weekend. ONLINE AUDIENCE 364,000 Tweet Impressions
40,000 Profile Visits
TWITCH AUDIENCE 270,000 Unique Visitors Over 500,000 video plays VIDEO PRODUCTION 6 half-hour episodes made from our full ring cash games 2 one-hour episodes made from the Grudge Match
Sizzle Reel PNIA SIZZLE REEL Sponsortship Reel SPONSORSHIP ELEMENTS