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CASINO PARTNER GUIDE Biggest Names THE BIGGEST NAMES IN POKER We’ve produced over 120 episodes in the first two years. Players keep coming back because it’s “the most fun” they’ve ever had playing poker. We mix well known players with celebrities to create a fun and interesting environment. It’s one of the top rated shows on CBS Sports Network and the show keeps getting better and better. CBS Sports CBS SPORTS NETWORK Poker Night in America debuts new episodes nationwide on CBS Sports Network every Monday to an audience of 96 million homes. Syndication SYNDICATION NETWORK • In addition to CBS Sports Network, Poker Night in America is syndicated on a number of regional sports networks around the country.
• In total, those syndicated networks reach an additional 28 million homes across 27 states.
• In an average week, Poker Night in America airs every day of the week, over 20 combined times on those syndicated networks.
Online Distribution ONLINE DISTRIBUTION Poker Night in America has a strong and constantly growing base of loyal online viewers. Our content has been viewed online over 5 million times. 3.7 MILLION VIEWS 7,500 SUBSCRIBERS 1.3 MILLION VIEWS 16,000 FOLLOWERS Event Partners EVENT PARTNERS Our event partners include: Case Study CASE STUDY We filmed two days of cash games with poker pros including Phil Hellmuth, Brandon Cantu, & Cate Hall as well as one day of tournament play with footage to be used in our upcoming show The Final Table. MAIN EVENT 1064 total entries with $1.5 Million in prize pool (filmed for The Final Table) TWITCH AUDIENCE 45,000 video plays (views) 20,000 unique viewers VIDEO PRODUCTION Six episodes produced for Poker Night in America Two episodes produced for The Final Table Sizzle Reel PNIA SIZZLE REEL Investment INVESTMENT MARKETING PACKAGE • Free production of a 30-second spot promoting the event. ($10,000 value)
• 30-second spot will air at least ten (10) times on CBS Sports Network and Syndicated Network. ($30,000 value)
• Featured listing on Poker Night website promoting your property and event.
• Advertising and promotion on Poker Night social media, including Facebook and Twitter.
TELEVISED EVENT • Poker Night will film one (1) televised event at your property.
• Filming will consist of two (2) days of cash games for Poker Night in America
• Poker Night will produce four (4) episodes of cash games for Poker Night in America.
• Poker Night will produce one (1) episode of tournament play for Poker Night Presents.
• Poker Night Presents episodes will be branded with your casino branding.
(e.g. Poker Night Presents: The Rock and Roll Poker Open at Seminole Hard Rock Casino Resort)
• All episodes will air a minimum of four (4) times each on CBS Sports Network.
• Poker Night will broadcast the event online live as it happens, with your property featured throughout.
• Poker Night will deliver eight (8) known poker pros / celebrities to your property for the event (including their travel expenses).
TOTAL INVESTMENT • $125,000 for marketing package and televised event.